The Rise of Lightweight, High-Rotation Jewellery — A Detailed Industry Perspective for Experienced Retailers
Changing consumer behaviour, rising gold prices and faster buying cycles are driving demand for lightweight, high-rotation jewellery, forcing retailers to rethink inventory planning, merchandising strategies and sales approaches.
Prêt by Couture India Opens in Mumbai with Focused Industry Momentum
Prêt by Couture India opened at Grand Hyatt Mumbai with a clear focus on lightweight design, operational discipline, and calibrated growth, reflecting an industry that aligns creativity with commercial precision in evolving retail markets.
De Beers is investing more in natural diamond marketing than it has in over a decade: David Johnson, De Beers Group
In order to meet the challenges of the diamond industry head on, De Beers has devised a multi-pronged strategy – the major steps include upping investment in marketing, participating in the Luanda Accord, developing a range of category campaigns, collaborating with key retail partners to grow demand, and investing in branded marketing programmes for its own retail businesses, says David Johnson, VP, Global External Communications, De Beers Group, in a conversation with Suneeta Kaul.
Jewellery Buying Is Rarely Immediate — And That’s Not a Sales Failure
As jewellery buying shifts toward longer consideration cycles, retailers and manufacturers must reframe hesitation not as failure, but as a trust-led decision process shaped by permanence, complexity, and emotional alignment.
Palmonas’ New Campaign Shows How Jewellery Marketing Is Shifting--from Faces to Frameworks
Palmonas’ latest campaign reflects how jewellery marketing is being reworked through narrative-led celebrity use, product-first communication, and lower entry price points, as brands align messaging with everyday consumption habits.
iAMORY launches mobile app to scale D2C jewellery sales
iAMORY has launched an Android and iOS app to strengthen its direct-to-consumer jewellery business in India, addressing discovery, trust and pricing transparency as digital channels reshape jewellery retail.
Five-day, dual-venue IIJS Bharat Signature 2026 set to take off on Jan 8
The 18th edition of IIJS Bharat-Signature is scheduled from January 8 2026 to January 12 2026 at the JIO World Convention Centre Bombay Exhibition Centre. The event is expected to unite the entire global gem and jewellery community under one roof. With a diverse array of exhibitors and industry leaders, the 18th edition promises to be a convergence of innovation, networking, and business opportunities.
The Loyalty Gap — Why Customers Aren’t Returning Like They Used To
Indian jewellery retailers face a widening loyalty gap as younger consumers prioritize experience over tradition. Evolving expectations, digital influence, and value-driven choices are reshaping how brands must now build long-term relationships.
PC Jeweller Reports Strong Q2 Profit Growth as Shoppers Stay Unfazed by Rising Gold Prices
Despite soaring gold rates, PC Jeweller delivered a robust second-quarter performance, posting higher profits and stronger revenues as consumers continued to purchase lighter-carat jewellery and gold coins across India.
PGI India Gears Up for 8th Platinum Buyer-Seller Meet in Kochi, Spotlighting Innovation and Strategic Growth
Platinum Guild International (PGI) – India has announced the 8th edition of its flagship Platinum Buyer-Seller Meet, scheduled to take place on June 26–27, 2025, in Kochi.
De Beers Projects Doubling of India's Diamond Jewellery Market by 2030
De Beers Group, the global diamond powerhouse, anticipates that India's diamond jewellery market will double by 2030, driven by robust economic growth and evolving consumer preferences. This projection was shared by De Beers CEO Al Cook during his recent visit to India
TBZ Profit Slides as Soaring Gold Prices Shift Consumer Focus to Investment
Tribhovandas Bhimji Zaveri Ltd (TBZ), one of India’s most established jewellery retailers, reported its first profit decline in ten quarters, as elevated gold prices diverted consumer interest away from jewellery towards gold as a pure investment
Golden Carat Joins Hands with IIG to Strengthen Retail Training in Jewellery Sector
In an effort to deepen product knowledge and enhance the customer experience, Golden Carat Pvt. Ltd., an affiliate of Shree Ramkrishna Exports, has partnered with the International Institute of Gemology (IIG) to deliver a comprehensive corporate training programme for its retail team
Jewel Goldi (India) Partners with IIG to Elevate Retail Experience in the Digital Age
In a forward-looking move to enhance the retail experience in the age of the well-informed consumer, Jewel Goldi (India), an affiliate of Shree Ramkrishna Exports, has partnered with the International Institute of Gemology (IIG) to launch a customised corporate training program
What Drives a Jewellery Purchase in 2025?
Key findings from The Plumb Club’s new consumer study—and what they mean for Indian retailers

